Tom Cookery Caterers Chef Tamika Burke

Building a Sales Process Template with Pipeliner CRM

Data Analysis Advertising Tips #10 & #9

Great video to help you understand how to analyze your marketing and advertising results. http://www.youtube.com/watch?v=jaRqwEo_b80

Sales and Marketing Clinic + How to Get More Sales & Loyal Customers

Join me & colleague Ramon Ray for a Sales and Marketing Clinic + How2Get More Sales & Loyal Customers - March 14 – Thursday - 8am – 10:30am - Venue: Alley NYC, 500 7th Avenue (17th Floor) New York, NY 10018 (Between 37th  and 38th Streets) Registration details:

http://www.smallbiztechnology.com/marketingevents/#6

Me, One of the Top 5% Most Viewed @LinkedIn Profiles

Hurray! I have one of the top 5% most viewed @LinkedIn profiles for 2012. http://www.linkedin.com/pub/profile/3/599/125

Marketing for Construction and Other Businesses, Too

"Marketing is about identifying who you are as a business, what you’re selling and how your product or service benefits the customer. In addition to exploring these areas, this webinar will explain competitive analyses, industry and market studies, fundamentals of a strong web presence and social media usage. Participants also will be guided through an exercise on how to create a marketing plan." ABC website 

Access the link below listen to this webinar which I presented to the members of Associated Builders and Contractors, Inc., a national organization with 72 chapters focused on construction related firms.

link to webinar

Feel free to share with others. 

Don't Forget to Say "Thank You

I don't know about you, but I work very hard to attract and secure new clients, and when I secure them, I certainly want to try and keep them. How do you let a customer know that you value their business?  How do you let them know that they are first and foremost in your thoughts? Start by saying "thank you" and develop a program to remind you to stay in touch. I'm not suggesting a mere hand shake or nod of the head at the close of a business transaction. I'm suggesting a process like my touch system, or touch. My touch includes 8 steps, that's 8 things that I do to let a client know they matter. My touch system: 1) When I meet with a client, sometimes I bring them baked cookies or granola bars (I love to bake), and I always bring them something to eat along with their beverage of choice. 2) When a client tells me they've closed on a deal I send a note on beautiful stationery saying, "congratulations." 3)I have a daily recurrence on my calendar to remind me to say thank you at every opportunity." 4) Whenever I meet someone for the first time, I always send ecards to let them know that I enjoyed meeting them or working with them. GoDaddy is my host for my email account. They provide these wonderful templates with messages like, "You Rock," "You're Awesome," "Have a Nice Day", with colorful imagery that you can include when you send a email. If you've ever received an email from me, there's a good chance that you have received one of these templates. If you'd like to know more about my touch system I'm glad to share. Just email me info@consultflt.com, and in the subject line type, "tell me about your touch."  Start incorporating these tips and let me know the results. I'd like to hear from you and learn their impact. And remember, don't forget to say "thank you."